Testmoji - Apple and Cruelty free international

Gold Award - ADDY 2020 (District 2), Category: “Elements Of Advertising: Digital Creative Technology”

Gold Award - ADDY 2020 (RAF), Category: “Elements Of Advertising: Digital Creative Technology”

Gold Award - Graphis New Talent Annual 2020

Shortlist - Communication Arts 2019 Advertising Competition & 2020 Interactive Competition

Published on Ads of the World

Problem: Over 100,000,000 animals are involved in animal testing each year.

Solution: Use Apple’s new Animoji technology to create awareness of this abuse.

Created as a student at Syracuse University | Role: Copywriter

This piece was created solely for the purpose of the Young Ones Competition and was not commissioned by the client. 

DIGITAL

CASE STUDY OVERVIEW BOARDS

testmoji board 1.2.png
testmoji board 2.2.png

Credits

Copywriter: Elaina Berkowitz

Art Director: Keren Mevorach